Empower sellers and get out of the way!
Randy Smythe's musings on the world of ecommerce, social networking, Web 2.0, Google, Amazon, Buy.com,Yahoo, Squidoo, online marketing and still probably a lot of stuff about eBay.
Frankly, I don't get what this woman is advising etailers to do. Shopping tweets from your friends are only valuable because it's not spam. Maybe she wants some way to tweet about items without stopping...wait a minute, isn't there a thing called an "url" that facilitates that? I just don't get what etailers are supposed to do to facilitate the process.ps Did you notice how both ladies agreed that all the discounts and free shipping just sounded "desperate", and never applied to anything you really wanted?
Nadine,Thanks for the comments. I sometimes pick these clips because it amazes me how much these "experts" don't know about selling online.There are innovative things that can be done to energize the online shopping experience but they don't have a clue what they are.
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