Wednesday, December 05, 2007

Top 10 eCommerce Predictions for 2008!

I know it seems early to be making predictions for next year but I've seen them pop up here and there on other blogs and I don't want to be the last one to the train. One caveat, these predictions are for entertainment purposes only. Don't be making any business/personal decisions based on what you read.

1. eBay and Yahoo Merge! At some point next year I see these two companies coming together as their respective share prices flounder. I just can't see investors putting up with another year like the last two. Yahoo is a on a short leash and eBay will be, especially as they move towards changing their marketplace fee structure.

2. If eBay and Yahoo don't merge, I believe Meg Whitman will leave the company to begin her next adventure. John Donahoe is becoming more of a public figure and seems to be the likely replacement. If #1 happens then I believe Meg will stay. (Remember for entertainment purposes only)

3. Amazon, will continue to make in-roads in the 3P business and add Automobiles towards the end of the year and will begin directly competing with eBay Motors.

4. ChannelAdvisor will go public! (No need to expand on that).

5. Amazon will acquire Overstock.com and that will be the end of TV commercials with "Its all about the O" as the tagline. Overstock has a decidedly different customer demographic then Amazon (60% female) and would fit into a portfolio of ecommerce sites.

6. eBay will institute category based pricing for each of it's major categories.

7. StubHub will sign a deal with the NFL prior to next years football season.

8. eBay will separate Stores from the core site and provide Store Sellers with the marketing tools to market their products all over the web including listing in eBay's Core, co-op advertising through Yahoo and listing on Shopping.com. In order to make this work they will need to develop a separate platform with a shopping cart system. They already have this with Express so all they need to do is make Express the UI for each store while the current listing system supplies the inventory. With this new site sellers would pay a single monthly hosting fee and only pay listing fees or FVF if they choose to sell through eBay's CORE or a Stores based Site like Express (don't worry sellers it won't be the same Express as we see today), or they could market to their product using paid search or other methods. Store/Shops would become the worlds largest collection of independent Websites. This is not as difficult as they seem to want to make it -- Express front end and Stores back-end for each individual store. The technology is already in place.

9. eBay's PR department will return my emails.

10. MyBlogUtopia will replace TechCrunch as the top blog (You have to think big folks)

3 comments:

Anonymous said...

Oh crystal ball, what does the future of the net hold? Entertaining with factual elements, thanks!

http://ecommerce.objectwareinc.com

Anonymous said...

What's TechCrunch? Long live blogtopia.

Randy Smythe said...

If I was correct with the first 8 predictions, that would make 9 and 10 a reality as well.

I sure do enjoy this, just need to find a way to make some moeny at it.