Tuesday, January 06, 2009
Etsy Improves Search -- Adds Relevance
According to Auctionbytes: "Etsy is replacing its existing search technology with Solr, an open-source search system used by sites like Netflix and Zappos. Etsy said the new technology would provide it with the foundation to scale in terms of speed and functionality and is the first in what it expects to be a series of improvements to Etsy's search function throughout the year."
As Etsy grows and adds listings to its database, the need for search improvements becomes evident. The need for more relevant search results increases as you grow. Relevancy is a tough component to add to search because you are adding some subjective elements to an objective search using an algorithm that weights keywords. Google does a great job with relevancy but search is their core competency.
eBay should have considered using an outside search technology like Solr, instead of bringing search in-house and screwing it up. Sorry couldn't just leave an Etsy post alone without adding my 15% on eBay. Notice Etsy doesn't have anything called "Best Match" in their search. :)
Just my 15%