Wednesday, April 30, 2008

eBay Bailing on Stores Listing Format

Sure, the US announcement hasn't been made yet, but you don't need a crystal ball to see this change coming. The recent Stores Survey tells us that.

Ina Steiner posted today that eBay Italy was discontinuing the SIF listing format (Store Inventory Format, or Store Insertion Fee, take your pick) in favor of a new 30 day Fixed Price format in Core. eBay Italy is the first marketplace to make the change.

In theory, I like this idea, as long as the numbers shake out financially. Of course in some categories like media every SKU available in the world will now be available on eBay; if the new 30 day CORE listing fee is priced right.

Once again, based on the announcement from Italy, eBay is making a broad change to the entire marketplace rather than fine-tuning each category, but hey its a start.

Just my 12%

4 comments:

Cliff said...

This is scary stuff.

Frankly I don't know what to say about it other than bring it on and lets see how it goes.

As I believe I mentioned before though, eBay will have a lot of egg on its face if the move doesn't work.

Hopefully they give it some substantial time in Italy and perhaps some other markets before US implementation.

There won't be any turning back. I just hope the model works for me.

Anonymous said...

This is going to bury anyone using the "pure" auction under an avalanche of cheaper fixed price listings.

The poor little red-haired stepchild is about dead. Can someone else revivie it?

Randy Smythe said...

This is going to be interesting to say the least.

eBay management must think they can protect the Auction business with Finding 2.0 and Best Match. Unfortunately there are a lot of people like you two that will suffer if they are wrong.

Find other options just in case.

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